Author Archives: markkolier

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About markkolier

Futurist, entrepreneur, left lane driver, baseball lover

Healthcare and Mobile communication are right for each other

Posted on April 4, 2012 by markkolier

Since I went to see my doctor last week for my annual physical I thought about the interaction that I have with my doctor and how mobile communication could enhance that experience. If you are like most people you get … Continue reading →

Posted in Communication, Customer Experiences, Healthcare marketing, Marketing stuff, Mobile Communication, Technology | Tagged , , , , , , , , | Leave a comment

Being a member of AARP – it’s not what you think

Posted on April 2, 2012 by markkolier

Since I am old enough to be a card-carrying member of AARP I am also old enough to remember what the acronym stood for – American Association of Retired Persons. In 1999 AARP ‘officially’ changed its name to “AARP” – … Continue reading →

Posted in 50+ market, Advertising, Communication, Community, Customer Experiences, Living in the World Today, Retirement | Tagged , , , , , | 6 Comments

China’s Foxconn and Apple – a match not quite made in heaven

Posted on March 30, 2012 by markkolier

Although I have visited a number of factories in China I’ve never had the opportunity to visit the giant Foxconn factories which are located in several different parts of China. Foxconn is actually a Taiwanese company as an affiliate of … Continue reading →

Posted in Best business practices, Customer Experiences, Living in the World Today | Tagged , , , , , , , , | 2 Comments

The cost of airline travel today has never been cheaper

Posted on March 28, 2012 by markkolier

Back more than thirty years ago when I went to college in Los Angeles and flew back to New York to visit my family, I recall paying (well actually my parents did) $99 each way to fly from L.A. to … Continue reading →

Posted in Best business practices, Customer Experiences, Living in the World Today, Travel | Tagged , , , | Leave a comment

I am waving bye-bye Blackberry

Posted on March 26, 2012 by markkolier

I could not wait any longer. As a longtime customer (more than ten years) of Blackberry devices I feel I gave them ample time to give me a reason to buy a new device from them as my now ancient … Continue reading →

Posted in Brand Advertising, Communication, Customer Experiences, Mobile Communication, Technology | Tagged , , , , , | 6 Comments

Tim Tebow and the Jets – a good marketing story

Posted on March 23, 2012 by markkolier

While I readily admit I am not overwhelmed with Tim Tebow’s prospects as an NFL starting quarterback, he is not without assets that could help my favorite NFL team – the New York Jets. In fact the sting of Tebow’s … Continue reading →

Posted in Entertainment, Marketing stuff, Sports Marketing | Tagged , , , , , , , , , | 4 Comments

‘Mad Men’ would not be crazy about ‘The Pitch’

Posted on March 21, 2012 by markkolier

After a 17 month hiatus AMC’s ‘Mad Men’ returns this Sunday in its regular 10PM slot. AMC has also created another new show which debuts with a ‘sneak preview’ April 8th at 11PM (right after ‘Mad Men’) called ‘The Pitch’ … Continue reading →

Posted in Advertising, Marketing stuff | Tagged , , , , , , , | Leave a comment

A Kindle Fire is cool, an iPad is cooler – an iPadlet could be coolest

Posted on March 19, 2012 by markkolier

When I got my Amazon Kindle over the past holiday season I had my first opportunity to use a tablet for any length of time. I liked the smaller compact size – it fit into my briefcase better than an … Continue reading →

Posted in Communication, Customer Experiences, Innovation, Mobile Communication, Technology | Tagged , , , , , , , , , | 4 Comments

The debate should be about how to pay for Universal Health Care in the U.S.

Posted on March 16, 2012 by markkolier

It’s difficult for me to understand any argument against universal health care for all Americans. However I can understand that the great concern is how to create such a program without having costs go through the roof. I am going … Continue reading →

Posted in Best business practices, Living in the World Today | Tagged , , , , | Leave a comment

Starbucks has already become that 3rd place

Posted on March 14, 2012 by markkolier

It’s generally accepted that for most people, home and work are the first two places. For retail establishments like Starbucks and McDonalds (to name just two), the battle to become the most popular 3rd place is never-ending. I’ve expressed my … Continue reading →

Posted in Advertising, Best business practices, Brand Advertising, Community, Customer Experiences, Living in the World Today | Tagged , , , , , | Leave a comment