Category Archives: Retirement

Would you be comfortable doing business with your grandfather’s buddy?

While I tend to stick to subjects having to do with brands, marketing and customer and human behavior I am also keenly interested in human behavior. The world is a fast changing place and human behavior in the industrialized world … Continue reading

Posted in 50+ market, Human Behavior, Millenials, Retirement | Tagged , , , , , | 2 Comments

Being a member of AARP – it’s not what you think

Since I am old enough to be a card-carrying member of AARP I am also old enough to remember what the acronym stood for – American Association of Retired Persons. In 1999 AARP ‘officially’ changed its name to “AARP” – … Continue reading

Posted in 50+ market, Advertising, Communication, Community, Customer Experiences, Living in the World Today, Retirement | Tagged , , , , , | 6 Comments