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Category Archives: Best business practices
Nobody calls anymore – are we less civil?
Remember when it was important to check for messages while you were out of the office for any length of time? I thought of this when I met a friend and business associate of mine recently for lunch and golf. … Continue reading
Hey Proflowers – no thanks for the reminder
Good marketers understand the value of a well-timed and relevant reminder email. Reaching a prospect or customer with a value-oriented message when they are considering a purchase decision is crucial to campaign success. I’ve purchased flower bouquets several times over … Continue reading
5 Things gas stations do to tick me off
With current gas prices in the U.S. averaging just under $4.00/gallon (of course where I live it is more like $4.20) the customer experience of going to the gas station is an already painful one. Many of the nation’s refiners … Continue reading
Procter and Gamble says no to streaming video
This week Procter & Gamble announced http://bit.ly/I262sG that it would ban employee access to Netflix and Pandora in order to save bandwith at the company headquarters in Cincinnati. My first reaction was that banning internet site access never seems to … Continue reading
China’s Foxconn and Apple – a match not quite made in heaven
Although I have visited a number of factories in China I’ve never had the opportunity to visit the giant Foxconn factories which are located in several different parts of China. Foxconn is actually a Taiwanese company as an affiliate of … Continue reading
The cost of airline travel today has never been cheaper
Back more than thirty years ago when I went to college in Los Angeles and flew back to New York to visit my family, I recall paying (well actually my parents did) $99 each way to fly from L.A. to … Continue reading
The debate should be about how to pay for Universal Health Care in the U.S.
It’s difficult for me to understand any argument against universal health care for all Americans. However I can understand that the great concern is how to create such a program without having costs go through the roof. I am going … Continue reading
The Way I See It - Mark Kolier 