Author Archives: markkolier

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About markkolier

Futurist, entrepreneur, left lane driver, baseball lover

A four-year university education has become a luxury item

My Alma Mater USC (South Carolinan’s can relax this is not you), is back in the news again today with an article in the NY Times What’s Life Like as a Student at U.S.C.? Depends on the Size of the … Continue reading

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Tom Seaver – My boyhood hero isn’t gone just yet

I went to my first Opening Day at Shea Stadium in 1967. I hadn’t yet turned 8 years old. My father picked me up from school early and I truly felt special. The starting pitcher that day was journeyman Don … Continue reading

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How being on the road is very good for me

For three out of the past four years I’ve taken a break from the cold of the Northeast and, (with my wife), driven South (and also at other times West) to warmer climes. The trips have lasted anywhere from just … Continue reading

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When doing nothing means doing something

I am increasingly conscious of when I am doing nothing. Meditation can come in a variety of methods and forms. The constancy of being engaged with something, anything, can lead to a downward spiral of that never-ending ability to do … Continue reading

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The time is now for video calling at home and at work

Last November I posted about whether or not I was going to buy a Facebook Portal device. I ended up doing so and had a smaller one sent to my daughter who lives in Chicago. This past Monday evening my daughter … Continue reading

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25 books I read in 2018

I still read about half of the books digitally on my tablet through Amazon Kindle, and the other half is a combination of library, borrowed from friends, gifts, and purchased hardcovers and paperback books. Riding trains between Manhattan and the … Continue reading

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Do I want to buy a Facebook ‘Portal’ device?

Having a daughter that lives in a city located almost 1,000 miles away is sometimes frustrating. I miss her and wish I could see her and spend time with her more often. And I know I am in good company … Continue reading

Posted in Communication, Data collection, Facebook, Living in the World Today, Marketing stuff, Personal Technology, Technology | Tagged , , , , , , | Leave a comment

Direct-to-Consumer marketing is not as easy as it might seem

I’ve been involved with DTC for a large part of my career.   I met and did some business with Lillian Vernon a good number of years ago, and if you don’t know her or her company you might find that … Continue reading

Posted in Advertising, Direct marketing, Direct response, Direct Response Television, Entrepreneurship | Tagged , , , , , , , , , , , | Leave a comment

Will smartwatches become ubiquitous?

I don’t know if it’s the same for people living outside of a major urban area, but there are increasing amounts people of all ages wearing smartwatches (and in particular Apple watches). While I am still not a giant fan … Continue reading

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Reading is faster than podcasts – and everything else

I’ve come around on Podcasts, (or is it podcasts?), except when it comes to the fact that they are called Podcasts.   A bit more on that later. It’s a well-known fact that people can read faster than they can talk, … Continue reading

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