Author Archives: markkolier

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About markkolier

Futurist, entrepreneur, left lane driver, baseball lover

At all costs avoid the ‘endless feedback loop of you’

Posted on December 10, 2012 by markkolier

I wrote a post recently about serial cookie deleters in relation to online tracking http://wp.me/pn6jX-Iw. One of the sources I cited was Jeffrey Rosen’s Sunday NY Times article “Who do they think you are”  . I also noted a line in … Continue reading →

Posted in Customer Experiences, Entertainment, Innovation, Living in the World Today, Media, Personal Privacy, Technology | Tagged , , , , , , , , | 1 Comment

The NHL is playing a dangerous game of Russian roulette

Posted on December 7, 2012 by markkolier

In case you weren’t aware the National Hockey League – arguably the highest level hockey league in the world has been subject to an owner’s lockout this entire season. If you are a hockey fan and it seems to you … Continue reading →

Posted in Customer Experiences, Sports Marketing | Tagged , , , , | Leave a comment

A few surefire ways to abuse social media

Posted on December 5, 2012 by markkolier

Like so many things in the world when it comes to social media there’s a definite etiquette that has existed and continues to evolve. I myself – an active user and marketer of social media – am very aware of … Continue reading →

Posted in Best business practices, Networking, Social Media | Tagged , , , , | 6 Comments

Will Serial cookie deleters change online tracking for the better?

Posted on December 3, 2012 by markkolier

Last week I had lunch with a friend who I met through business. He runs a very good company that helps other companies manage and leverage their data as well as aggregate outside data to help make accurate real-time marketing … Continue reading →

Posted in Best business practices, Communication, Innovation, Marketing stuff, Personal Privacy, Technology | Tagged , , , , , , , , , , , , , , | Leave a comment

The option to eliminate NCAA sports is a terrible idea

Posted on November 30, 2012 by markkolier

If you’ve been reading my blog at all over the past couple of years you know I don’t have a lot of love for the NCAA as an organization – http://wp.me/pn6jX-iu. That does not mean that I am not a … Continue reading →

Posted in Sports Marketing | Tagged , , , , , , , , , , | 5 Comments

Keeping up on China by following Westerners

Posted on November 28, 2012 by markkolier

As I’ve not been in China for a longer period than usual I have a feeling of disconnection from my Chinese friends and colleagues. Via email, social media and Skype I have kept in contact with many people but as … Continue reading →

Posted in Business in China, China, Communication | Tagged , , , , , , , , , , , , | Leave a comment

What’s behind the cyber Monday print ads for Omaha Steaks?

Posted on November 26, 2012 by markkolier

  Today is ‘Cyber Monday’ the Monday after the 2012 Thanksgiving holiday and stories abound from the start of the shopping weekend kicked off by ‘Black Friday’. Of course as everyone now knows the sales began on Thanksgiving evening itself. … Continue reading →

Posted in Advertising, Customer Experiences, Direct marketing, Marketing stuff | Tagged , , , , , , , , | 2 Comments

Is there a Thanksgiving in China?

Posted on November 21, 2012 by markkolier

On Tuesday this week I attended a conference at the Harvard Club in Manhattan sponsored by the Chinese province of Guangdong. Most of the attendees were Chinese, some living in the United States but many from the mainland. Since this … Continue reading →

Posted in China | Tagged , , , , | 1 Comment

Recreational bowling could use a total brand refresh

Posted on November 19, 2012 by markkolier

          Growing up in the 1960’s and 1970’s bowling was relatively popular and something my friends and I did upon occasion. This was even before we were of legal drinking age. I note that since I … Continue reading →

Posted in Customer Experiences, Sports Marketing | Tagged , , , | 2 Comments

Where are the individual supermarket store apps?

Posted on November 16, 2012 by markkolier

Every now and then I find myself at the Home Depot not far from my house. I’ve heard that Lowe’s is considering moving into my area of southwestern Connecticut and I will no doubt go there as well once they … Continue reading →

Posted in Customer Experiences, Mobile Communication, Technology | Tagged , , , , | 3 Comments