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Tag Archives: Do not track
Will Serial cookie deleters change online tracking for the better?
Last week I had lunch with a friend who I met through business. He runs a very good company that helps other companies manage and leverage their data as well as aggregate outside data to help make accurate real-time marketing … Continue reading
Posted in Best business practices, Communication, Innovation, Marketing stuff, Personal Privacy, Technology
Tagged 'The Bubble', Abine.com, AdAge, AllAnonymity.com, Big Data, cookie deletion, Do not track, Eli Pariser, Free conference call.com, IE 10, Jeffrey Rosen, Justin Bieber, New York Times Magazine, Scott Meyer, serial cookie deletion
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Direct mail grows in defiance of ‘print is dead’
Despite all the talk about marketing via social networks, mobile marketing and digital display, the ‘traditional’ consistently performing channel – good old direct mail – continues to grow. While mass mailings of the 1980’s and 1990’s have diminished (I still … Continue reading
The Way I See It - Mark Kolier 