Author Archives: markkolier

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About markkolier

Futurist, entrepreneur, left lane driver, baseball lover

Facebook wants you to wish Happy Birthday to the deceased

This morning I read an interesting post written by Josh Cline as if it were February 2016 ruminating on the death of Facebook. While I found the post to be amusing, (if not implausible) the same day it was overshadowed … Continue reading

Posted in Facebook, LinkedIn, Social Media | Tagged , , , , , , | 2 Comments

Amazon gets a Twitch and likes it

The news that Amazon purchased Twitch.tv for nearly a billion dollars last week is now in the category of old news.  It was Amazon’s second largest purchase ever (bonus points if you can recall the largest which was only for … Continue reading

Posted in Advertising to Millenials, Community, Internet gaming, Sports Marketing | Tagged , , , , , , , , | Leave a comment

Will Google buy Uber?

Uber is still the lead horse in the car-sharing race (ahead of Lyft and Sidecar for example). I’ve already written about when Google Drives Your Car.  Now I can see that it is only natural that Google can drive you … Continue reading

Posted in Apps, Consumer Behavior | Tagged , , , , , , , | Leave a comment

What Cable TV companies can do with triple play subscriptions will freak you out

While we wait for the Comcast/Time Warner deal to happen (or not) the ongoing discussion as to the future of ‘cable TV’ providers (a misnomer to be sure) presents marketers with some interesting opportunities. The advent of ‘triple play’ options … Continue reading

Posted in Cable Television, Internet television, Personal Privacy | Tagged , , , , | 2 Comments

Will users like me be saying good-bye to Foursquare?

I’ve written about Foursquare on ten different occasions on this blog since becoming one of the earlier regular users.  Here are two – an early and a later one. Earlier this month Foursquare unveiled its new logo and new business … Continue reading

Posted in Social Media | Tagged , , , , , | Leave a comment

Five reasons people hate going to stores

Soon we will reminisce on when people used to actually go into retail stores.  It wasn’t all that long ago.  It even feels like it was only yesterday.   The Wall Street Journal on Wednesday had a story entitled ‘Shoppers are … Continue reading

Posted in Consumer Behavior, Internet Shopping, Shopping | Tagged , , , , , , | 4 Comments

Would you be comfortable doing business with your grandfather’s buddy?

While I tend to stick to subjects having to do with brands, marketing and customer and human behavior I am also keenly interested in human behavior. The world is a fast changing place and human behavior in the industrialized world … Continue reading

Posted in 50+ market, Human Behavior, Millenials, Retirement | Tagged , , , , , | 2 Comments

New from Amazon – WOOT!

Quietly last week on July 12, 2014 Amazon.com began promoting Woot.com.   I know this because I was ‘invited’ to join. Being curious I did just that. The home page offered what I felt was the burning question – ‘WHAT IS … Continue reading

Posted in Consumer Behavior, Customer Experiences, Daily Deals, Innovation | Tagged , , , , , | Leave a comment

Marketers are targeting – what’s it to you?

I hesitated to include what is nearly an entire article even from a venerated newspaper (or content provider?) such as the Wall Street Journal.   However since my partners and I continually discuss the nature of successful advertising, effective targeting is … Continue reading

Posted in Advertising, Best business practices, Targeting | Tagged , , , , , , | 2 Comments

CRUMBS turns to dust and it’s not a surprise

This past Monday Crumbs bakeries abruptly shut their doors.    I cannot resist a little ‘I told you so’ as I wrote about the oddity of the Crumbs IPO when it was announced back in 2011.   Crumbs, like Krispy Kreme and … Continue reading

Posted in Brand Advertising, Franchises, Marketing stuff | Tagged , , , , , , , , | 1 Comment