Category Archives: Media

At all costs avoid the ‘endless feedback loop of you’

I wrote a post recently about serial cookie deleters in relation to online tracking http://wp.me/pn6jX-Iw. One of the sources I cited was Jeffrey Rosen’s Sunday NY Times article “Who do they think you are”  . I also noted a line in … Continue reading

Posted in Customer Experiences, Entertainment, Innovation, Living in the World Today, Media, Personal Privacy, Technology | Tagged , , , , , , , , | 1 Comment

Watching The U.S. Election Coverage was not a great viewer experience

I did not think that I would have any more to write regarding this week’s election once I sat down to watch the election returns Tuesday night. I always have enjoyed watching the Election Day returns. On Tuesday evening I … Continue reading

Posted in Customer Experiences, Film and television, Media | Tagged , , , , , , , , , | 8 Comments

Hey Sandy – how a catastrophic storm becomes a content marketing opportunity

On Friday I posted http://wp.me/pn6jX-GN about the barrage of campaign ads in advance of U.S. Election Day next week. While the political ad storm continues in full force, right now the East Coast of the U.S. is experiencing what some … Continue reading

Posted in Advertising, Marketing stuff, Media | Tagged , , , , , , , | 2 Comments

Television commercials as content in Japan – groundbreaking?

It’s my last day in Tokyo on this trip and it’s been an interesting and very enjoyable one. Last night after I returned from a walk and a libation I picked up a can of Chu-hi (why do I love … Continue reading

Posted in Advertising, Brand Advertising, Japanese advertising, Living in the World Today, Marketing stuff, Media | Tagged , , , , , , , , , | Leave a comment

The television upfront buying season – the casino is now open

Various articles regarding this week’s television upfront buying have highlighted rising ad rates. The Wall Street Journal http://on.wsj.com/JAMUAg noted that this week’s annual ‘upfronts’ are kicking into high gear. David Carr in the New York Times http://nyti.ms/JJWaAJ wrote about the … Continue reading

Posted in Advertising, Marketing stuff, Media, Television advertising | Tagged , , , , , , , | 1 Comment

A really cool NBA 2012 Playoff television commercial

Maybe I’ve seen something like it before and cannot remember but the intense ad http://www.youtube.com/watch?v=MZ6N-4p1kLc in which type flashes quickly throughout the 0:30 television spot is highly unusual and highly engaging. I found it haunting and very memorable. For starters … Continue reading

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Advertising on the side of the road – the brands change but the song remains the same

This week I drove the 750 miles down Interstate 95 from the New York City area into South Carolina. I like driving and don’t make 11 hour drives with any regularity. Since it’s long the scenery is not always riveting … Continue reading

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