Tag Archives: Japanese consumers

Television commercials as content in Japan – groundbreaking?

It’s my last day in Tokyo on this trip and it’s been an interesting and very enjoyable one. Last night after I returned from a walk and a libation I picked up a can of Chu-hi (why do I love … Continue reading

Posted in Advertising, Brand Advertising, Japanese advertising, Living in the World Today, Marketing stuff, Media | Tagged , , , , , , , , , | Leave a comment

Winning in the U.S. market is still a big win

Despite slow progress the American economy is moving forward (or sideways), and foreign brands being successful in the United States continues to be a worthwhile pursuit. I am preparing to head to Japan, Hong Kong and China next week to … Continue reading

Posted in Best business practices, Living in the World Today | Tagged , , , , , | Leave a comment