Tag Archives: New York Times

The television upfront buying season – the casino is now open

Posted on May 16, 2012 by markkolier

Various articles regarding this week’s television upfront buying have highlighted rising ad rates. The Wall Street Journal http://on.wsj.com/JAMUAg noted that this week’s annual ‘upfronts’ are kicking into high gear. David Carr in the New York Times http://nyti.ms/JJWaAJ wrote about the … Continue reading →

Posted in Advertising, Marketing stuff, Media, Television advertising | Tagged , , , , , , , | 1 Comment

‘Mad Men’ would not be crazy about ‘The Pitch’

Posted on March 21, 2012 by markkolier

After a 17 month hiatus AMC’s ‘Mad Men’ returns this Sunday in its regular 10PM slot. AMC has also created another new show which debuts with a ‘sneak preview’ April 8th at 11PM (right after ‘Mad Men’) called ‘The Pitch’ … Continue reading →

Posted in Advertising, Marketing stuff | Tagged , , , , , , , | Leave a comment

Amazon’s Kindle Fire – Version 1.0 is an ok start

Posted on December 14, 2011 by markkolier

On Monday December 12, New York Times’ writer David Streitfeld quasi-reviewed the hot-selling Amazon Kindle Fire http://nyti.ms/ruVyId. Skewered might be a better description. I have had my own Amazon Kindle Fire for two and a half weeks and have not … Continue reading →

Posted in Customer Experiences, Innovation, Living in the World Today, Mobile Communication, Technology | Tagged , , , , , , , , | 2 Comments

QR codes will die soon – Here come ‘Near Field Communications’ (NFC)

Posted on September 23, 2011 by markkolier

I have made no secret of my disaffection with QR (Quick Response) Codes. You know them as the funny looking little square that you’ve noticed popping up in advertisements in print, billboards, the web and even on television. Although the … Continue reading →

Posted in Communication, Customer Experiences, Innovation, Mobile Communication, Technology | Tagged , , , , , , , | Leave a comment

You can’t drive 55 but you can sell to them

Posted on May 16, 2011 by markkolier

The TV upfront season is at hand and the news is that ad spending on television is alive and thriving. One of the big reasons for that is the participation of the 55+ demographic. This group watches a lot of … Continue reading →

Posted in Entertainment, Marketing stuff, Media | Tagged , , , , , , , , , , | 2 Comments

Will today’s teenagers be the last generation to type on a keyboard?

Posted on March 28, 2011 by markkolier

This thought has been popping up in my mind consistently over the past few years. With voice recognition technology continually improving (I admit it still has a way to go), the need to actually keystroke in words is possibly becoming … Continue reading →

Posted in Best business practices, Communication, Customer Experiences | Tagged , , , , , , , , , , | 2 Comments

AOL’s finally making some big changes – but is it just whistling while walking through the internet graveyard?

Posted on November 1, 2010 by markkolier

An interesting story in this past Saturday’s NY Times – http://nyti.ms/b2RQFQ discussed the revamping of AOL’s website to give a greater emphasis to news created by AOL’s staff as well as original video clips. This appears to me that it … Continue reading →

Posted in Customer Experiences, Marketing stuff, Media | Tagged , , , , , , , , , , | Leave a comment

Foursquare – is it on the road to nowhere?

Posted on October 25, 2010 by markkolier

I’ve been ‘using’ Foursquare’s location based application for about 9 months now. People ask me all the time WHY do I use Foursquare to let people know where I am at a given moment. My standard answer is that in … Continue reading →

Posted in Customer Experiences, Marketing stuff, Social Media | Tagged , , , , , , , | 1 Comment

Instapaper – do you want be the editor of your own personal e-newspaper?

Posted on September 27, 2010 by markkolier

As a voracious consumer of information both online and offline I am finding it increasingly difficult to keep track of all the articles and stories that interest me. In fact it gets so bad sometimes that I find out halfway … Continue reading →

Posted in Customer Experiences, Living in the World Today, Marketing stuff | Tagged , , , , , , , , | Leave a comment

American consumers cutting spending and increasing saving – and this is a bad thing?

Posted on August 6, 2010 by markkolier

It’s a bad thing for retailers. We’re also being told that it is a bad thing for job creation. More than half of all jobs are created by small businesses and many small businesses have used worldwide recession to teach … Continue reading →

Posted in Customer Experiences, Living in the World Today, Marketing stuff | Tagged , , , | 1 Comment