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Category Archives: Marketing stuff
The CES – Consumer Electronics Show – I am not going – are you?
Every year in January the CES takes place in Las Vegas. This year there is buzz about tablet PCs (more than 50 will be on display), television apps, 3D TV apps and accessories, computer printers (HP apparently has a really … Continue reading
Posted in Communication, Marketing stuff, Media, Technology
Tagged Apple, Bloomberg TV, CES, CNET, Consumer Electronics Show, Consumer Reports, H-P, Las Vegas, Microsoft, Steve Ballmer, Steve Jobs
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Consumers say ‘Dont track on me’
I saw an article last week in the DM News http://bit.ly/euzIOK noting that two-thirds of “consumers oppose online behavioral tracking and targeted advertising based on it, according to a Gallup/USAToday poll conducted earlier this month. Consumers were surveyed about the … Continue reading
Shopping at the Mall for the Holidays – all the more reason to shop online
I will readily admit that I am not much of a shopper. If anything I am a buyer which means when I go into a retail establishment my mission is to go directly to what I came for, go directly … Continue reading
Blackberry retail stores – BORING?
An article on ‘How Amazon Works Around iTunes’ in last Friday’s Wall Street Journal http://on.wsj.com/dJ9SWW made me think about how Apple has done such a great job with their retail stores and how Blackberry hasn’t. If you are wondering (as … Continue reading
Lindsey Vonn gets more than her 15 minutes
I’ve been posting regularly on my blog for over two years now and by far the most visited (and I hope read) post is the one I did earlier this year on American skier Lindsey Vonn. In that post from … Continue reading
Posted in Marketing stuff
Tagged Anna Kournikova, Lindsey Vonn, Sports Illustrated, Winter Olympics, World Cup Skiing
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Denny’s does some interesting marketing things but are they effective?
The past two years Denny’s restaurants have offered an interesting promotion the Tuesday after the Super Bowl – a Free ‘Grand Slam’ breakfast. It created a great deal of buzz in 2009 and again this year and reportedly cost less … Continue reading
Posted in Marketing stuff
Tagged AARP, Denny's, Grand Slam Breakfast, Super bowl advertising
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You can’t have a signed copy of an e-book
I received a nice gift from a good friend and associate last week. It was a signed copy of restaurateur Danny Meyer’s 2006 book ‘Setting the Table’ (very good book too). I didn’t know it was signed until I opened … Continue reading
We’re all salesmen – get over it
I was out to lunch this week with a very successful and smart woman who started her own television production company in 2001 and has continually grown the business over the past 9 years. She remarked to me that she … Continue reading
Posted in Marketing stuff
Tagged arthur miller, business development, chief revenue officer, death of a salesman, Sales, Willy Loman
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Taking the day off from Twitter and Facebook – is it a sacrifice or a vacation?
I will start by noting that I like Alicia Keys’ music and whole vibe actually. I respect Lady Gaga as a premiere performer who really gets in touch with her audience. So why was I shaking my head when I … Continue reading