You can’t have a signed copy of an e-book

I received a nice gift from a good friend and associate last week. It was a signed copy of restaurateur Danny Meyer’s 2006 book ‘Setting the Table’ (very good book too). I didn’t know it was signed until I opened the cover and saw the signature. It made me smile and it made me think about e-books and the constant drone that e-readers and e-books are going to eliminate the need for the printed book.

Having spent a good part of my career helping clients put ink on paper – a business that has changed (ok been reduced) dramatically I can relate to new technologies sweeping out the status quo. And while I still enjoy my 1st generation Amazon Kindle, I find that I carry it around mostly when I am traveling as a hedge to be sure I always have more than enough to read. I still enjoy a good old-fashioned printed book –hardcover or soft cover.

Now there are color e-readers and they come with even more features. This morning I read in the New York Times about e-readers that can display picture books in spread form such that you can see the spread page as the author intended in the actual book. I think that is a good and useful feature. And yet I wonder if Mom or Dad and their young child would ‘curl up’ to read a picture e-book?
If you are out at a book signing would you ever hand over your Nook to the author to sign the latest copy of their hot new book? I am sure there will be a way (if there isn’t already) for authors to sign e-versions of their books. But to me it will never be or feel the same.

The point is that there is ample room for both e-readers and printed books to compatibly co-exist. I don’t want to give up my printed newspaper (although when I travel I am happy to read the e-version of my favored publications), or magazines. And I’ll say it –I am willing to pay more for the expense to put actual ink on paper.

I’m not sure it’s a luxury to have a printed book but if I were to have a signed copy of a book from any author, an e-signed book would leave me cold.

How about you?

About markkolier

Futurist, entrepreneur, left lane driver, baseball lover
This entry was posted in Customer Experiences, Living in the World Today, Marketing stuff and tagged , , , , , , , , . Bookmark the permalink.

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