Author Archives: markkolier

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About markkolier

Futurist, entrepreneur, left lane driver, baseball lover

$16 for a hotel in-room movie is ridiculous

Posted on March 12, 2012 by markkolier

In the highly competitive hotel industry, creating revenue from sources other than the actual room charge itself is critical. Hotel food and drinks are priced substantially higher than what would be considered ‘normal’ retail prices. And anyone that has stayed … Continue reading →

Posted in Best business practices, Marketing stuff, Travel | Tagged , , , , , | 2 Comments

The New York Lottery Announcer – He might have the best job ever – but what’s his name?

Posted on March 9, 2012 by markkolier

The New York Lottery began in 1967 and according to Wikipedia its first slogan was “Your Chance of a Lifetime to Help Education”. It has generated over $34 billion in aid to education revenue. It continues to have the highest … Continue reading →

Posted in Brand Advertising, Marketing stuff, Media, Uncategorized | Tagged , , , , | 9 Comments

Why isn’t professional tennis marketed in the U.S.A?

Posted on March 7, 2012 by markkolier

I’ve been playing tennis since I was a teenager and have been a fan of the game for longer than that. For many Americans professional tennis in the United States is all about the United States Open and little else. … Continue reading →

Posted in Best business practices, Entertainment, Living in the World Today, Sports Marketing | Tagged , , , , , , , , , , | Leave a comment

Zynga and Yelp – did you buy in?

Posted on March 5, 2012 by markkolier

Yelp.com had a very successful IPO last week with shares jumping 64% in the first day of trading last Friday – http://usat.ly/zrYhvu. The offering valued Yelp at $900 million. Yelp.com with 66 million monthly users had 2011 revenue of $83.3 … Continue reading →

Posted in Advertising, Communication, Living in the World Today, Social Media, Technology | Tagged , , , , | Leave a comment

The Target.com website has nothing worth buying

Posted on March 2, 2012 by markkolier

Have you ever gone to the Target.com website? I had a couple of Target gift cards from the holidays and there’s no Target store all that close to where I live. So I finally decided to try to use the … Continue reading →

Posted in Brand Advertising, Communication, Customer Experiences, Marketing stuff, Technology | Tagged , , , , | 2 Comments

Ink on Paper – when a business career gets lost in transition

Posted on February 29, 2012 by markkolier

I recently sat next to a printing sales guy at a direct marketing industry luncheon. He works for a well-known manufacturer that has been in business for many years. A very bright and engaging fellow, he asked me how I … Continue reading →

Posted in Best business practices, Living in the World Today | Tagged , , , , | 2 Comments

Paying it forward – it’s a beautiful thing

Posted on February 27, 2012 by markkolier

Back in 2000 the movie ‘Paying it Forward’ starring Kevin Spacey, Helen Hunt, and Haley Joel Osment explored the idea of doing something for someone else just to ‘pay it forward’ as opposed to being paid back for a good … Continue reading →

Posted in Community, Living in the World Today, Marketing stuff | Tagged , , , , , | 2 Comments

Oscar Sunday night – live from the USA for now and forever?

Posted on February 24, 2012 by markkolier

One of the great things about watching the Oscars (aside from seeing movie stars decked out in the finest duds on the planet) is that we all watch it at the same time. There are not many events left that … Continue reading →

Posted in Entertainment, Living in the World Today | Tagged , , , , | Leave a comment

Are you a correct spelling snob?

Posted on February 22, 2012 by markkolier

I admit it I am an unabashed correct spelling snob. I am not proud of this since there are not any good things in being termed a snob. Obviously when people write they should use the correct spelling of a … Continue reading →

Posted in Communication, Living in the World Today | Tagged , , , | 1 Comment

Now’s the time for more social networks but do you have time for more social networking?

Posted on February 20, 2012 by markkolier

Who’s got more time for social networking? Already I find myself spending less and less time on Facebook. It may seem like I am on FB all the time to some people but I leave the tab open on my … Continue reading →

Posted in Customer Experiences, Entertainment, Living in the World Today, Marketing stuff, Mobile Communication, Social Media | Tagged , , , , , , , | Leave a comment