Category Archives: Advertising to Millenials

Mobile blogging on how advertising tries to impact me

Posted on September 19, 2013 by markkolier

Sitting on the 11:39 p.m. train with an hour on my hand, I notice the train ads ( kind off liking OOH BTW), I realize I’ve never mobile blog posted, (can that be written?) and I find the three ads … Continue reading →

Posted in Advertising, Advertising to Millenials, Brand Advertising, Marketing stuff, Mobile Communication, Out of home advertising | Tagged , , , , , | Leave a comment

The Men’s Wearhouse debacle – What’s wrong with changing a tired face of a brand?

Posted on June 24, 2013 by markkolier

Men’s Wearhouse founder, CEO and longtime spokesman George Zimmer was fired by the  board last week.  The reverberations can still be felt.   I had not realized that Mr. Zimmer had been the spokesman for almost thirty years.   In fact … Continue reading →

Posted in Advertising, Advertising to Millenials, Best business practices, Brand Advertising | Tagged , , , , | 2 Comments

Don’t telephone Millennials and they won’t call you either

Posted on June 6, 2013 by markkolier

Writer Joel Stein’s recent article in Time Magazine entitled ‘The Me Me Me Generation’ was well-written if not incomplete.  We’ve all seen examples of narcissistic teens and twenty-somethings but as a generational group they hardly are unique as I’ve seen many … Continue reading →

Posted in Advertising to Millenials, Living in the World Today, Millenials, Technology | Tagged , , , , | 2 Comments