Category Archives: Personal Privacy

If you have a vendetta, think twice before posting on a social network

The old saying that ‘information is power’ is true, except when it’s the wrong information. Among other things social networking allows communication to large numbers of people by one single individual. A very cool feature indeed but with that comes … Continue reading

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Are we heading for no smoking anywhere ever again?

New York’s Governor Andrea Cuomo is the son of one of the more popular and liberal governors the state of New York has ever known. In his brief time in office Governor Cuomo has shown that the apple does not … Continue reading

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A great example of good email marketing communication that was really bad

Our team does advise companies on best practices when it comes to creating and sending email messages. We truly believe that respecting recipient’s wants, needs and desires is critical in maintaining email as a viable channel to promote offers, engagements … Continue reading

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Consumers say ‘Dont track on me’

I saw an article last week in the DM News http://bit.ly/euzIOK noting that two-thirds of “consumers oppose online behavioral tracking and targeted advertising based on it, according to a Gallup/USAToday poll conducted earlier this month. Consumers were surveyed about the … Continue reading

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Have you pre-ordered your own personal drone?

Articles this week in the Wall Street Journal http://on.wsj.com/aMR2bD and the New York Times http://nyti.ms/bLeAiA both covered the emergence of new technology that could be very useful while (to me) being extremely frightening at the same time. You can now … Continue reading

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