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Tag Archives: Marketing in China
Marketing Chinese companies in the U.S. is DOA – dud on arrival
Back in 2009 the concept of our assisting Chinese companies that wish to gain customers and brand awareness for their products in the United States marketplace sounded both interesting and possibly fruitful. Longtime readers of this blog may have … Continue reading
How Americans and Chinese are alike – and then they’re not
I recently heard some Chinese colleagues of mine on a trip to the U.S. mention how geographically big are the United States. For instance trips between U.S. cities like San Francisco and Los Angeles require long car rides (when not … Continue reading
Heading to China to see what I can see
Some time ago I posted that I wanted our company to be more global in scope – http://wp.me/pJX7l-Q. This afternoon I leave on an 8 day trip to China to meet people and learn a great many things about how … Continue reading