Tag Archives: Michael Zakkour

U.S. luxury retailers want to go out for Chinese

This past Tuesday morning I attended an interesting session at the SUNY Confucius Institute for Business in midtown Manhattan. I was invited by my friend and colleague Michael Zakkour of Tompkins International (who is co-author of the 2014 book China’s … Continue reading

Posted in Brand Advertising, Business in Asia, Business in China, China, China Marketing, Consumer Behavior, Luxury Marketing | Tagged , , , , | Leave a comment

Marketing Chinese companies in the U.S. is DOA – dud on arrival

  Back in 2009 the concept of our assisting Chinese companies that wish to gain customers and brand awareness for their products in the United States marketplace sounded both interesting and possibly fruitful. Longtime readers of this blog may have … Continue reading

Posted in Business in China, Marketing in China | Tagged , , , , , , , , | Leave a comment