Tag Archives: Harry’s Shave

Dollar Shave again shows the power of direct marketing

My eyes opened wide when I saw the news last week that Dollar Shave Club was sold to packaged goods giant Unilever for $1B. I knew Dollar Shave was disruptive and a fairly new company (five years old). I did … Continue reading

Posted in Brand Advertising, Digital media, Direct marketing | Tagged , , , , | 1 Comment