Will Facebook destroy the class reunion business?

I had the ‘pleasure’ of attending my wife’s high school reunion recently.   We both went to the same high school but graduated in different years.   There were more than 330 students in my wife’s graduating class (way back in the late 1970’s).   75 people showed up for the reunion and that number included spouses and significant others.    It was set up by one of what appears to be several companies that specialize in setting up class reunions.   They did an ok job but it was expensive (buffet dinner and open bar was included) and most of the attendees spent their time within 50 feet of the bar and a sad DJ was playing music from the ‘70’s and ’80’s,   

I heard several people mention that all that was really needed was a big room with drinks without food.    Tracking down people has never been easier and one would think Facebook could even consider getting into the business of helping set up reunions – if people still want to go to reunions in the first place. 

After 30 years it is interesting to see how people have turned out even if only 15% of your classmates were able to attend.   But social networking has put people back together on a much more personal level (at least initially).   One of my still under 30 nieces said she does not even think she’d go to a reunion since she is in touch with the people she wants to be in touch with via FB.  

Remember Classmates.com?   They are still around but that might not be the case much longer.   They too have been undone by Facebook and to a lesser degree MySpace.   Same problem.   I had a friend tell me that when he was contacted by someone he had not heard from in more than 25 years it was awkward.   He said the reason that he hadn’t been in touch with that person was NOT because he could not find him! 

Still, I maintain that there is nothing like being there.   But the notion of reunions every ten years (is that really necessary?) seems to me to be a dying proposition.    Maybe 25 year and 50 year reunion s (for those that are still around) will survive but I think the heyday of class reunions has come and gone.

What do you think?

About markkolier

Futurist, entrepreneur, left lane driver
This entry was posted in Customer Experiences, Living in the World Today, Social Media and tagged , , , . Bookmark the permalink.

One Response to Will Facebook destroy the class reunion business?

  1. I really love your site! Thanks for sharing and keep it up. I will be back again!

    Like

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